Why Employee Satisfaction questionnaires and Employee Exit questionnaires Make Good Sense
Friday, July 31st, 2009 | Places
In a competitive world with the need for businesses to be more streamlined and productive a company can often find itself with a workforce working under pressure resulting in low moral and high staff turnover. The benefits of a company having a highly motivated workforce can be considerable and the two goals of having a workforce that is both motivated and productive should not be regarded as being mutually exclusive to one another.
If problems are left unresolved then companies run the risk of alienating their employees and events can then cause employee frustrations to boil over resulting in managers finding themselves on the back foot, faced with problems that cannot be ignored.
Ideally employers would take time to understand the needs of their employees and learn from their experiences of working on the front line, but employers are often themselves tied up day to day fighting their own fires.
By automating much of the intelligence gathering process and providing the findings in a format that can be readily analysed online surveys provide employers with an efficient, effective and low cost method to help achieve a pleasant working environment, where staff satisfaction and productivity is high.
Unproductive & dissatisfied
There are many reasons why employees may be dissatisfied with their job and more often than not staff frustration is channelled into a demand for higher salaries and less hours. Employers who tackle problems thinking it is all about salary and hours, will often find later that they have been dealing with the symptoms and not the root cause.
Not just about the money
The following are the most common problems to achieving productivity, none of which are likely to be resolved by increasing salaries or reducing hours:-
- Insufficient training
- Out of touch management
- Working methods that are past their sell by date
- Lack of proper tools and equipment
Paying higher salaries is not always a solution to an employee’s problems nor as many studies have revealed is it the most important motivator for employees.
Take the case of a single mother who is juggling a full time job with the need to look after two children. Out of frustration she may demand more money so that she feels that she is able to cope where a better solution, for both her and the company, may be more flexible working hours.
Two way communication is what it is all about
It is in any company’s interest to establish good communications. An organization that makes communication between management and personnel difficult, or that takes the view that it is the responsibility for personnel who have a problem to say something, can often deceive themselves into thinking their workforce is content when it is not. It can take only one aggrieved employee with one small problem for an entire workforce to develop a destructive ‘them and us’ attitude.
Improving communication
One to one meetings between employer and employee would be ideal but in practice only practical for very small businesses.
Regular meetings between management and worker representatives are good in theory but can degenerate into talking shops and slowly lose their purpose as the participants from both sides become familiar with one another and the meetings run the risk of being hijacked by the more extreme personalities.
Suggestion boxes can have their value but they can be viewed as token efforts by management as they wait for personnel to highlight a problem.
Newsletters can provide a positive contribution, but their primary function is to inform and not discuss employee issues.
Keeping the initiative
Conducting employee satisfaction surveys regularly you are able to ask each employee specific questions and presents a pro-active management initiative where the whole workforce can be consulted on various issues. Surveys are able to provide a level playing field between the quieter and more vocal employees.
Being prepared to consulate with employees should not be seen as a sign of weakness, a confident manager will take counsel from all quarters before making a decision. By issuing a survey the employer is able to keep the initiative and tackle problems from a position of strength as opposed to waiting for problems to manifest and then possibly develop out of proportion.
If a small problem is left unresolved it could lead to a situation where a minor problem might just break the camel’s back and the mood of the employees change over night from positive to negative.
It’s quick and easy
For the majority of companies online surveys represent a proactive and low cost solution. They are quick to design and for the majority of companies, where most of the personnel have desktop computers, they are also quick to deploy direct to the individual.
In situations where not all of the personal have access to a computer there are options available to implement the online survey solution such as providing a shared computer, have an operator input their responses or as a last resort, a hardcopy survey.
Job satisfaction
There are many elements that go towards providing an employee with job satisfaction, from the working environment, working methodology, working ethos, company ethics to having good and effective management. Job satisfaction brings benefits through improved motivation and productivity from a workforce that feels that they are treated as individuals and not a commodity item.
Inform and educate
Online surveys can be used to educate and disseminate information on to the workforce, ensuring that the ‘message’ is consistently delivered and does not suffer from the Chinese whisper phenomenon where a message can become distorted as it is passed on.
An online survey can explain to the employees a difficult situation and get useful feedback as to the best solution. It is rare in this situation that the workforce would appear negative; it is more likely they will feel informed and empowered and that might be enough to unite the workforce and turn a negative problem into a positive challenge.
Exit surveys
Exit surveys are a good way for management to ensure that when people leave the organisation they are leaving for the right reasons and not due to reasons that if appreciated earlier could have been addressed and resolved. Although identifying a problem may not prevent a person leaving it could solve an unappreciated issue that may, if left unchecked, result in other key personnel also leaving.
For a Sample Employee Satisfaction Survey:- Employee Satisfaction Survey Template
For a sample Employee Exit survey:- Employee Exit Survey Template